Review about Stylish Bazaar (on request)

Hello friends,

I had been asked by one of my friend to review a newly launched Indian website stylishbazaar.com. Here i have tried my best to provide every possible aspect of this website along with some comparisons with the leading websites.

Online shopping in India is booming and it would ultimately be the number one preference for shoppers because of its ease and convenience! With just one click, one can purchase new clothes, electronic equipments, and much more to be delivered directly at the door step.

Online retailing in India is on the rise, but it is highly fragmented and filled with immense challenges. Few web merchants and VC’s predict that the market could twofold in size to more than $3 billion in a couple of years. I personally believe that   there is ample opportunity for online retailers to construct a long-lasting business.

Though the Indian online retailing marketplace is tiny when compared to the U.S., China and parts of Europe, the Indian retail e-commerce summed about $1.6 billion in 2012, and India consists of about 20 million regular online shoppers with a total of only about 400 well established merchants, according to Matrix Partners India, an Indian e-commerce venture capital firm.

Looking at the figures available one can take for granted that within a decade as the ranks of educated men and women of the age group 18-25 with growing disposable earnings and as the new web-enabled mobile handsets grow, India’s online retail market would increase by as much as 50% annually.

Part of a new wave of exciting, ground-breaking fashion, Stylish Bazaar is a new online destination that offers the latest affordable Indian Ethnic Women wear. Created and deliberate for women who are into fashion and the hottest trends, stylishbazaar.com is a recently launched website that aims to provide top-notch products in a highly competitive market; yet with such gorgeous women’s clothing in their collection, it gives the impression that the new site does have a promising future. Stylish Bazaar sells products of various brands. Most of the products are at highly discounted prices which are highly tempting to the shoppers.

Some of the direct competitors of Stylish Bazaar are FashionandYou, UtsavFashion and Fashionara. All the three websites mentioned above have been into the market for a long time and are well established by now. There is only one thing that makes Stylish Bazaar different from them and that is- the price.

Just to give you an idea on the price difference let us compare price of a particular product that is available both on Stylish Bazaar as well as on one of the above mentioned sites.

Product at Stylish Bazaar- http://stylishbazaar.com/product/designer-ethnic-suits-collection-1006/

Product at Utsav Fashion- http://www.utsavfashion.in/salwar/brown-and-mustard-net-anarkali-churidar-kameez/ksx1277-itemcode 

The price of the dress at Stylish Bazaar is Rs. 3497 and the same dress is available at Utsav Fashion for Rs. 5900.

Pros:

§  The Website- The website is very satisfying and exciting for an online shopper. It is not at all dull like many other online fashion shopping websites. In fact it is really colorful and appealing for many online shoppers, hence it really would make one develop an urge to shop at Stylish Bazaar. Kudos to the site designers and developers.

§  Customer Care- The customer care service is available on the phone and also a live support is made available on the website Monday to Saturday. In my opinion as far as online purchasing is concerned, it is good to always have somebody whom you can chat with and get your query solved..

§  Product Delivery- I have been informed that although the product description says that the products will delivered in 10 to 12 working days but when i had a talk with their representatives, they told me it solely depends on the location and the product availability. The best part is that all their shipping is done by Air even within India, which means that their products would be delivered within 3 days of shipping even in the remotest part of India.

Cons:

§  Product Range- Stylish Bazaar offers very limited variety of women apparels. There are a number of more products that can be added in women wear, which is actually missing right now. Hope that with the span of time they will bring in more variety.

If you have had any experience with Stylish Bazaar, do feel free to mention in the comments so that it would help our visitors.

Happy Shopping :-)